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Sep
8
2011
Pratt & Whitney Rocketdyne :: American Flag
For years, America had been seen as the leader in space exploration – then the government closed the doors on its shuttle program in 2011. To address the potential impact on American innovation, we crafted a series of ads using several different treatments to Old Glory (as seen in the example below). Altering anything related to the stars and stripes can be a delicate matter, but it ended up being a design choice that really paid off in a hard-hitting way.
