News

SHS Strikes Addy Gold

June 9, 2011

Kansas City, Mo. – Sullivan Higdon and Sink work for Shatto Milk was honored on a national level in the 2010-2011 National ADDY® Awards, as the agency took home eight total awards including six golds.

“Winning one National Addy is an honor. Winning six is humbling,” said John January, senior vice president-executive creative director at SHS. “It was terrific to see work for a small, local brand on the same stage as the national campaigns we've all enjoyed this year. I'm proud of the team. I'm proud of the client. And I'm proud of the Kansas City creative community as a whole which was very well represented at the show.”

The Addy wins were spread across three categories in the competition, encompassing direct marketing, mixed/multiple media and sales promotion. The full award details are below:

Direct marketing:
- Gold ADDY® Award: Milk Glasses for Shatto Milk
- Silver ADDY® Award: Flavored T-Shirts for Shatto Milk

Mixed/multiple media:
- Silver ADDY® Award: 2010 Mixed Media Campaign for Shatto Milk

Sales promotion:
- Gold ADDY® Award: "FRESHER" Milk Bottle for Shatto Milk
- Gold ADDY® Award: "MOOOO" Milk Bottle for Shatto Milk
- Gold ADDY® Award: "TASTY" Milk Bottle for Shatto Milk
- Gold ADDY® Award: Bottle Hang Tag Campaign for Shatto Milk
- Gold ADDY® Award: Milk Bottle Campaign for Shatto Milk