News

Helzberg Diamonds Picks Sullivan Higdon & Sink for Creative Duties

March 7, 2005

The Kansas City office of Sullivan Higdon & Sink announced today a creative partnership with Helzberg Diamonds, a leader in the fine jewelry business for more than 90 years. Based in North Kansas City, Mo., Helzberg Diamonds operates 265 retail locations in 37 states.

"We couldn't be more excited to work with a company like Helzberg Diamonds, one of the most well-known brands in our hometown, and in the jewelry industry," says Lynell Stucky, managing partner for the Kansas City office of SHS. "Our passion and our specialty is working with companies to not only help shape their brands but to help deliver measurable results. This is what we do best, and it's what we will do for Helzberg Diamonds."

The first assignment for SHS is to help Helzberg Diamonds increase traffic and drive sales for Mother's Day 2005 through the introduction of a new creative campaign.

"We were really impressed with both the creative work and the strategic thinking that SHS presented to us during the selection process. We were even more impressed with the amount of passion and dedication that each and every employee of SHS demonstrated for the Helzberg Diamonds brand," says Joyce Hrinya, Senior Vice President of Marketing and Customer Service for Helzberg Diamonds. "We are excited to start working on our new campaign for Mother's Day and look forward to a successful relationship with SHS."

About Helzberg Diamonds

Helzberg Diamonds was founded in 1915 and currently operates 265 retail jewelry stores in 37 states. Helzberg Diamonds became a subsidiary of Berkshire Hathaway Inc. in 1995 and is led by Chairman and CEO H. Marvin Beasley. The organization is an industry leader known for its integrity, quality, value, and service. Additional information is available at www.helzberg.com.